Hey guys, gals, and everyone else!
Being a lifestyle blog can be weird. Bloggers constantly tell you “you have to have a niche!” or “Post about whatever you heart tells you too!”. Then add in social media and it seems like your streams are all over the place. For the record I’m pro-blog all the topics, and you can find out why here. Every social media outlet is different, but Instagram is probably the most lifestyle-blogger friendly. You can capture this potential pretty easily with these tips!
Bloggers Love Bloggers
If you’re reading this…you’re probably a blogger, and that’s great! Bloggers are always face down into some electronic device checking our stats and returning comments to people. This makes using #blogger a great way to A. Get more likes and B. Get more friends. Because what more could a lifestyle blogger ask for right?! ProTip- Use one of your niches for each post! When I post a fitness related post you can be your cute little butt that I’m #fitnessblogger, even though I’m not exclusively one. Instagram is kind of like a college board…they love you for your main thing, but they want you to be well rounded as well. So #lifestyleblogger #puppyblogger #momblogger to your hearts content!
Use the Popular #
This kind of ties into the point above, but it can definitely make a difference in your social media engagement. Say you’re posting a picture of…..a flower, and you’re a outdoor blog. Sure you’ll get your regular crowd by #flower #outdoorblog #adventures, but what you really want to do is expand on your viewers. So a #flowerchild #magenta #helovesmenot may seem silly…but you’ll catch people who have never heard of you before! Then boom! They check out your feed, see some killer content and read a post or two! It’s a wonderful world I tell ya’
Pic your post times accordingly (see what I did there?)
Our friends at the huffington post gave us a couple times that rule in Instagram land. Spoiler…it’s 2AM and 5PM EST, but you can read the entire schpeal here. The point is..you check your feed at certain parts of the day right? Well so does everyone else. And if you’re posting to popular hashtags (which we determined together you should be!) Your beautiful picture may be lost in the swarm. So while there aren’t very many Instagram scheduling sites available, try and plan your posts!
If you use a site to schedule your Instagram posts leave it down below! Bloggers got to stick together yo’
Make friends…not just likes.
The point of hashtags is to find people who post things you like. So if you find a killer feed, with a killer person behind it…you should make friends! I’m not saying like every. single. picture. But you can show that you like their content! Striking up a friendship naturally is awesome, and who knows-maybe you can learn from eachother! The great part about being a lifestyle blog is that you have lots of facets…which means you can have all the friends!
Keep a method in your madness (AKA a visual theme)
I need help with this…like a lot. Now lifestyle blogs are going to blog about 2-100 topics,so there has to be some unification for social media. Now my Pinterest account is pretty streamline, but my Instagram is a wreck. (Just being honest) HOWEVER I have read some pretty interesting ideas. 1. Keep a style for your pictures. Do you like super white filters? Awesome, put that shit on everything. 2. Do you like to post vertical pics instead of the standard squares? More power to you! 3. Do you like to have lengthy captions that tell a story? You got writer! My point is…if you have one thing in common for all your posts, it will help it all feel like it belongs together. I suggest checking out Kat Von D’s beauty instagram, because her approach to color on Instagram is A++
Have any lifestyle blogger tips? Leave them down below!
Stay Sunny ❤